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Event Description:
This Leading Edge event will cover two topics:
Get Found on Google Search and Maps This presentation introduces Google My Business, a free tool to manage your business information across Google. Your Google My Business listing is how you get found on maps and search, and it's the easiest way to help your business be found online. Did you know that businesses with updated GMB listings are 2x more likely to be considered reputable and 38% more likely to have searchers visit the location?
Grow Your Business Online Learn how customers find your business online and how to promote your online presence using a variety of digital tools like SEO, social media, email and online advertising. In fact, 76% of people who search on their smartphones for something nearby visit a business within a day. We also introduce tools to help you run your business online, including Google Analytics, Google Trends, Google Alerts and more.