NewNorth Business Studio Series: Future Thinking

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Name: NewNorth Business Studio Series: Future Thinking
Date: January 25, 2013
Time: 8:00 AM - 4:00 PM EST
Event Description:

  

 

NewNorth Business Studio Series:  Future Thinking

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Future Thinking
While future scenario development can take days, weeks, and even months, this highly compressed workshop is designed to simulate the end-to-end process of creating a futures scenario. 

The innovation professionals at NewNorth will provide a hands-on experience in future forecasting through the use of tools that can be practiced outside of the classroom.

Scenario creation is largely a dialog among a smart and interested group of people.  There needs to be contemplation and discussion in order to create a high quality scenario and to have a lasting impact on the group of people who are participating.  Creating a common experience about the future for the group is part of the value of scenario work.  While this class is an abbreviated version of typical scenario development, you will be exposed to several helpful methods and perspectives when forecasting future possibilities for your company.

Course will cover:
>  Hunt Statement:  Framing the question requires new learning
>  Trend & Issue Scanning:  STEEP (society, technology, economy, ecology, policy) process
>  Divergent Exploration:  Futures wheel, cross impact matrix, environmental scanning
>  Cluster Analysis:  Critical and uncertain issues
>  Scenario Matrix:  Four quadrant approach for addressing scenario uncertainties
>  Capturing Implications:  Impact on consumer, customer, team and company
>  Converge & Synthesize:  Taking a position, identify and brainstorm opportunities

Friday, January 25  ~  8:00 am - 4:00 pm  ~  NewNorth Center for Design in Business (62 E 8th St, Holland)  ~  Cost: $295 per person


Location:
NewNorth Center for Design in Business
Date/Time Information:
Starts: 0800am
Ends: 0400pm
Contact Information:
Events
phone:6163922389
fax:6163927379
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